10 Best Amarillo Attractions & Things to Do

Things to Do in Amarillo Texas

Ranch culture prevails in Amarillo, Texas. Two of its chief attractions, located off former Route 66, have the word “ranch” right in their name. We’re talking, of course, about the Big Texan Steak Ranch and the Cadillac Ranch – just a couple of the cool things to see and do in Amarillo. Don’t stress if you forget your cowboy boots at home, though.

One of the best things about Amarillo is the abundance of opportunities to get away from the city and reconnect with nature. Ride a horse through the country’s second-largest canyon, pose for a photo with one of Texas’ most recognizable landmarks, and travel back in time on historic Route 66. Amarillo is a city where rugged cowboy culture meets big-city sophistication. However, there is plenty to do here for you, such as visiting fascinating museums and viewing unique art installations.

The Big Texan Steak Ranch

7701 I-40 Access Rd, Amarillo, TX 79118; (806) 372-6000

The Big Texan Steak Ranch is a restaurant (with a motel across the street) best known for “The Texas King.” This 72 oz. steak has enticed almost 50,000 people over the years and will be yours for free if you can eat the whole meal in under an hour.

Big Texan Steak Ranch
Big Texan Steak Ranch by Prince Roy

The menu at The Big Texan Steak Ranch is a carnivore’s dream come true. From juicy, tender brisket and fall-off-the-bone ribs to perfectly seasoned sausage and flavorful pulled pork, every meat lover will find their favorite barbecue delight. The chefs here take pride in their craft, using only the finest quality meats and carefully selected seasonings to create bold and unforgettable flavors.

But it’s not just the barbecue that makes The Big Texan Steak Ranch an unforgettable experience. For those looking to take on a true Texas challenge, the restaurant offers the renowned 72-ounce steak challenge. If you can devour a 72-ounce steak, along with all the fixings, in under an hour, it’s on the house! This legendary challenge has attracted thrill-seeking food enthusiasts from around the world, eager to test their appetite and claim their place on the restaurant’s Wall of Fame.

In addition to the delectable food, The Big Texan Steak Ranch also offers a lively atmosphere with live music, line dancing, and even a gift shop where you can take home a piece of Texas barbecue memorabilia.

Only around 8,000 people have managed this gluttonous feat, and you can view a list of some of these champions on the Big Texan’s website. (It seems records from 1966-1991 were destroyed in a fire, after which the restaurant moved from Route 66 to Interstate 40.) Whether or not you try the Texas King, the Big Texan is a fun place to eat. They take the Wild West motif to the extreme. There’s even a gift shop that’s home to a live rattlesnake. – bigtexan.com

Cadillac Ranch

13651 I-40 Frontage Rd, Amarillo, TX 79124; (806) 374-8474

Artist collective Ant Farm created this public sculpture in 1974. Cadillac Ranch features 10 Cadillacs nose-down in the dirt, the back ends of the cars all sticking up at the same angle. The piece was created to show the evolution of the Cadillac tail fin and uses different models of the car from 1949-1963. Visitors to the site are encouraged to bring spray paint to incorporate their own artistic expression to the installation.

Cadillac Ranch - Amarillo Texas
Cadillac Ranch – Amarillo Texas

Cadillac Ranch was originally located on artist and patron Stanley Marsh 3′s ranch in Amarillo but was relocated when the city expanded. It’s still technically on private land, but “trespassing” to view and contribute to this public sculpture is a tacit part of the experience. Be sure to check out Marsh’s wacky mock traffic signs scattered about Amarillo, as well.

Cadillac Ranch - Amarillo
Cadillac Ranch by ledana9 on flickr/danale9

Beyond its visual appeal, Cadillac Ranch holds a deeper meaning. The installation was created in 1974 by the art group Ant Farm as a tribute to the “Golden Age” of American automobiles. It serves as a symbol of the freedom and spirit of the open road, embodying the nostalgia and Americana associated with Route 66.

Visiting Cadillac Ranch is a truly immersive experience. You can walk among the cars, touch the painted surfaces, and even leave your own mark on this living artwork. It’s a place where creativity knows no bounds and where visitors from all walks of life come together to celebrate art and self-expression.

Palo Duro Canyon

11450 Park Road 5, Canyon, TX 79015; (806) 488-2227

At 120 miles long and an average width of 6 miles across, Palo Duro is the second-largest canyon in the U.S. In some places, it’s actually 20 miles across. Its deepest point is more than 800 feet. The canyon’s dramatic geologic features have inspired many, including famous painter Georgia O’Keefe. During the early 20th century, O’Keefe lived in nearby Canyon, TX, and would frequently visit Palo Duro to hike its trails and observe the steep sandstone formations with stark white gypsum deposits. Over 50 of her watercolors were inspired by the landscape here. Of the canyon, O’Keefe once wrote, “It is a burning, seething cauldron, filled with dramatic light and color.” She wasn’t kidding. If you go for a hike here, bring plenty of water.

Palo Duro Canyon State Park
Palo Duro Canyon State Park; image via sarowen is licensed under CC BY-NC-ND 2.0

One of the most popular trails for hikers is a 6-mile loop dedicated to the Lighthouse hoodoo, and the middle portion has very little shade. Temperatures can reach the mid-90s at summer’s peak. It’s certainly beautiful in the park, and worth the drive if you’re in nearby Amarillo.

For those seeking an adrenaline rush, Palo Duro Canyon State Park offers thrilling opportunities for mountain biking and horseback riding. Feel the wind in your hair as you navigate the rugged terrain and soak in the panoramic vistas that stretch as far as the eye can see.

Camping enthusiasts will be delighted by the park’s well-equipped campsites, allowing you to immerse yourself in the tranquility of the canyon overnight. Fall asleep under a blanket of stars and wake up to the soft chirping of birds, ready to embark on another day of exploration.

American Quarter Horse Museum

2601 E Interstate 40, Amarillo, TX 79104; (806) 376-5181

The American Quarter Horse is the most popular breed of horse in the U.S. today, as they are good for sprinting short distances. They also do well in rodeos, working on ranches, and in horse shows due to their compact bodies, as they can execute quick and intricate maneuvers quite well. Horse lovers will be delighted to see the museum and Hall of Fame in Amarillo dedicated to this beloved breed.

American Quarter Horse Museum in Amarillo, Texas
American Quarter Horse Museum in Amarillo, Texas by Diann Bayes

The museum boasts an impressive range of exhibits that showcase the history of the American Quarter Horse, starting from its origins as a versatile working horse on ranches in the American West. From interactive displays and multimedia presentations to captivating artifacts and memorabilia, every corner of the museum is designed to captivate and educate visitors of all ages.

One of the highlights of the American Quarter Horse Hall of Fame & Museum is the Hall of Fame Gallery, where you can learn about the exceptional horses and influential individuals who have made significant contributions to the breed. The gallery proudly displays portraits and biographies of the legendary horses that have been inducted into the American Quarter Horse Hall of Fame, allowing you to delve into their extraordinary stories and accomplishments.

Art enthusiasts will be delighted by the museum’s extensive collection of equine-themed artwork, including paintings, sculptures, and photographs. These artistic masterpieces beautifully capture the grace, power, and spirit of the American Quarter Horse, providing a visual feast for visitors.

Don Harrington Discovery Center

1200 Streit Dr, Amarillo, TX 79106

Step into the Discovery Center and prepare to embark on a journey of scientific exploration. With over 60 hands-on exhibits, there’s something for everyone to enjoy. From the wonders of physics and chemistry to the mysteries of space and astronomy, you’ll have the opportunity to engage with science in a fun and interactive way.

Don harrington discovery center in amarillo texas usa
Don Harrington Discovery Center and Space Theater in Amarillo TX by Who What Where Nguyen Why is licensed under CC BY-SA 3.0

One of the highlights of the Discovery Center is the Space Theater, where you can immerse yourself in the wonders of the universe. Sit back and relax as you’re transported to distant galaxies and witness breathtaking celestial phenomena. Whether it’s a journey through our solar system or a glimpse into the depths of the universe, the Space Theater provides an unforgettable experience that will leave you inspired and amazed.

In addition to its exhibits and shows, the Discovery Center also offers educational programs and workshops for children and adults alike. From STEM-focused activities to science camps and workshops, this is a fantastic place to nurture a love for learning and exploration.

Wonderland Amusement Park

2601 Dumas Dr, Amarillo, TX 79107

Wonderland Amusement Park is a vibrant and thrilling destination that promises a day of unforgettable family fun. This amusement park offers a wide range of attractions and activities that cater to visitors of all ages.

One of the highlights of Wonderland is the Texas Tornado, a sensational roller coaster renowned for its twists, turns, and breathtaking drops. Brace yourself as you soar through the air, experiencing a rush of adrenaline like never before. For those seeking a tamer option, the Wonderland Express Train takes you on a leisurely journey around the park, allowing you to take in the sights and sounds while enjoying a relaxing ride.

Wonderland Amusement Park Amarillo
Wonderland Amusement Park Amarillo by kafkan

Families can also enjoy a variety of interactive and engaging attractions, including bumper cars, a Ferris wheel with panoramic views of Amarillo, and a classic carousel that delights both young and old. For the little ones, there are dedicated areas such as Kiddie Land, filled with age-appropriate rides and games that will keep them entertained for hours.

In addition to the thrilling rides, Wonderland Amusement Park also offers a plethora of other entertainment options. Live shows, featuring talented performers showcasing their skills, are a popular attraction, providing a momentary escape into a world of magic and wonder. Carnival games, where you can test your skills and win prizes, add an extra element of excitement to your visit.

When it’s time to refuel, the park offers a variety of dining options to satisfy every palate. From classic amusement park fare like cotton candy and corn dogs to delicious meals and snacks, there is something to satisfy every craving.

Galleries at Sunset Center

3701 Plains Blvd, Amarillo, TX 79102

From stunning paintings and sculptures to mesmerizing installations and photography, there is something to captivate every artistic taste. The diverse range of artists featured ensures that there is always something fresh and exciting to discover on every visit.

One of the most remarkable aspects of The Galleries at Sunset Center is the opportunity to engage with the artists themselves. Many of them are present during gallery hours, offering a chance to meet the creative minds behind the masterpieces. This interaction adds an extra layer of depth and appreciation to the artwork, allowing visitors to gain insights into the inspirations and techniques employed.

On the first Friday of every month, art lovers have the opportunity to explore a diverse collection of artwork at the First Friday Artwalk at Sunset Center. Located in Amarillo, this former shopping mall is now home to the Panhandle Art Center, the Panhandle Art Institute, and the Galleries at Sunset Center—beautifully renovated galleries featuring work from dozens of local artists.

The event draws visitors with its lively atmosphere; live music adds to the delightful ambiance as guests enjoy works ranging from pottery to paintings to sculptures. With its family-friendly environment and no admission fee, the Artwalk offers something for everyone to appreciate. Whether you’re an art aficionado or simply interested in taking in the culture of Amarillo, don’t miss the chance to experience the First Friday Artwalk.

Amarillo Skate Park

1300 N Mirror St, Amarillo, TX 79107

If any Offbeat travelers out there are sk8r boys and girls, Amarillo boasts one of the state’s best bowl skateparks. It includes a 20-foot full pipe, with a surrounding bowl of 5-9 feet deep. There’s also a street area with quarterpipes, a pyramid, and a handrail. Even if you don’t skate, this would no doubt be a great place to grab some neat action photography shots.

Amarillo Skate Park
Amarillo Skate Park; image via google

Texas Panhandle War Memorial

4101 S Georgia, Amarillo, TX 79110; (806) 674-0495

This site, dedicated in 2003, commemorates Texas Panhandle soldiers who either lost their lives or went missing in action serving the U.S. All lost soldiers from the Panhandle’s 26 counties, since the Spanish-American War, are remembered here.

Texas Panhandle War Memorial
Texas Panhandle War Memorial, Amarillo; image via texaspanhandlewarmemorial.com

Well, that just about concludes our quick guide to Amarillo. A very fun addition to any U.S. road trip. Also worth a photo or two is the vintage Paramount Theater sign, which you will find downtown. The theater is gone now, but residents couldn’t bear to part with the lovely Art Deco sign. Word is, that someone bought the sign and moved it to an office building. No confirmation on that rumor, so if you visit Amarillo, you’ll have to let us know. Happy trails!

What to do in Amarillo

Amarillo, located high in the Panhandle Plains of Texas, is a one-of-a-kind destination with bucket-list-worthy activities. Whatever you do while you’re here, you’ll discover a city of friendly, welcoming people who make you feel at ease the moment you walk through the front door. Come see us in Amarillo, and we’ll keep you busy long enough to wear those boots out.

We hope you enjoyed our blog post on discovering Amarillo and the unforgettable things to do in the Texas Panhandle. From exploring the stunning Palo Duro Canyon to indulging in mouth-watering Tex-Mex cuisine, Amarillo offers a unique blend of natural beauty, history, and culture. Whether you’re a nature enthusiast, history buff, or food lover, Amarillo has something to offer everyone. So grab your camera, your appetite, and your sense of adventure, and get ready to create unforgettable memories in this captivating city. Don’t forget to share your experiences with us and tag us on social media!

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